A Nostalgic TV Throwback

The Origins Of The Infocommercial

BluBlocker sent this email to their subscribers on April 16, 2024.

HOMESHOPABOUT USTECHNOLOGY

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SUMMER THROWBACK TO
THE ORIGINAL INFO COMMERCIAL

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THE BIRTH OF THE INFO COMMERCIAL

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In 1986, Joe introduced the world to\xa0BluBlocker\xa0Sunglasses, detailing the dangers of\xa0blue\xa0light through revolutionary awareness programs. He wrote and directed multiple tv commercials, with the goal to inform the public about the benefit of BluBlocker Lenses.

Aviator Polarized in Black

Aviator Polarized in Black

\\$78.00

Aviator Polarized in Demi-Tortoise

Aviator Polarized in Demi-Tortoise

\\$78.00

Soon half hour TV commercials were allowed by the Federal Communications Commission and Sugarman was one of the first to offer his product on what were soon called, "Infomercials."

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A LEGENDARY AD

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BluBlocker aired a 30 minute infomercial that changed the world of advertising forever. Not only was the use of an infomercial innovative, but using people walking the street to praise the product was truly ahead of its time in marketing.

"It's not like 3d, but it's got that effect where everything is separated"

SHOP AVIATORS

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THE CHICAGO COLLECTION.
A QUALITY-CENTRIC HERITAGE DESIGN

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American Luxury Sunglasses. Crafted in the city where BluBlocker was founded

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AirBoss in Gold

AirBoss in Gold

\\$195.00

AirBoss in Matte Black

AirBoss in Matte Black

\\$195.00

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LIMITED EDITION BJ GADDOUR LEOPARD

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Exotic Leopard Print With Eclipse Black BluBlocker Logo

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Aviators Limited Edition in Leopard

Aviators Limited Edition in Leopard

\\$48.00

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TAILORED FOR YOU

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View product recommended for you

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