Here’s how to build stronger audience connections.

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Constant Contact sent this email to their subscribers on October 25, 2023.
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Constant Contact Hints & Tips
Tailoring your marketing to your audience’s specific wants and needs can make your audience feel heard, understood, and valued. Personalization is the secret sauce that transforms ordinary interactions into extraordinary connections. In this issue of Hints and Tips, we’ll discuss howmarketing automation and personalizationwork together to improve your customer experience and save time. Then, learn howlist segmentationhelps provide relevant, personalized content to your subscribers. Finally, put your plan to work with our free webinar,Digital Marketing Must-Haves to Attract, Engage, and Grow.
Improve customer experiences with automation and personalization
As a small business owner, using marketing automation and personalization together not only saves time and helps increase sales, but they can also help you build a loyal fanbase through meaningful and relevant connections with your customers.
You’ve put in the effort to craft a solid marketing plan, and now it's time to bring it to life! Join us for a free one-hour webinar where we’ll teach you the essential tools and strategies needed to:
•Attract new customers or supporters
•Engage your audience with the right message at the right time
•Grow your impact and results faster with tools that streamline your work
NOTE: If you are unable to attend, please register anyway. We’ll send you a free webinar recording, which you can watch on your own time.
Blogs and resources you might like...
Be a Marketer podcast ep. 36
Listen now
What is click segmentation?
Read more
Email list segmentation
Read more
Ways to build customer relationships
Read more
Quick Tip: Keep your signup forms simple
When it comes to collecting subscriber data, it’s important to keep your sign-up forms simple and quick to complete but still collect enough information to deliver relevant and personalized information. Then, segment your list and create targeted email campaigns to send the right content to the right people at the right time.
Customer Spotlight: Ronald McDonald House Charities of Rochester
Like many other nonprofits, Ronald McDonald House Charities of Rochester (RMHCR) encountered difficulties striking a balance between their marketing initiatives and supporting the needs of the families they serve. Read how RMHCR used Constant Contact to go from a best-kept secret to a well-known resource in their community.
Now, Turn Your Ideas into Action
Turn the ideas and tips here into action with our 14-day Free Trial.
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From email marketing to ecommerce, we have the tools to help your business grow.
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